Facebook specs:

What are facebooks current specs?

Most videos delivered are 1920 x 1080 (widescreen) or (story mode) 1080 x 1920. Square and poster sized ads are also popular on the platform.

  • Video Ratio: 9:16 to 16:9

  • Resolution: Upload the highest resolution video available that meets file size and ratio limits.

  • Video File Size: 4GB Max

  • Video Length Minimum: 1 second

  • Video Length Maximum: 240 Minutes

  • Video Captions: Optional but recommended

  • Video Sound: Optional but recommended

  • Primary Text: 125 characters 

  • Video thumbnail images that consist of more than 20% text may experience reduced delivery. 

  • Vertical videos (with aspect ratio taller than 4:5) may be masked to 4:5

  • Headline: 25 characters

  • Description: 30 characters

Technical Requirements

  • Desktop

    • Desktop News Feed

      • Single Video Ad

        • Video Duration

          • Minimum Video Duration : 1 second(s)

          • Maximum Video Duration : 241 minute(s)

        • Video Dimension

          • Minimum Width : 120 pixels

          • Minimum Height : 120 pixels

        • Video Size

          • Maximum Video File Size : 26GB

          • Minimum Video File Size : 1MB

        • Video Aspect Ratio

          • Minimum Aspect Ratio : 100x400

          • Maximum Aspect Ratio : 400x100

  • Mobile

    • Mobile News Feed

      • Single Video Ad

        • Video Duration

          • Minimum Video Duration : 1 second(s)

          • Maximum Video Duration : 241 minute(s)

        • Video Dimension

          • Minimum Width : 120 pixels

          • Minimum Height : 120 pixels

        • Video Size

          • Maximum Video File Size : 26GB

          • Minimum Video File Size : 1MB

        • Video Aspect Ratio

          • Minimum Aspect Ratio : 100x400

          • Maximum Aspect Ratio : 400x100

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