UPEORK | The VIDEO PRODUCTION BLOG by BRAINIAC
WHEN DID SOCIAL MEDIA BEGIN?
1997. Before it was known as social media, there was a site was called Six Degrees and it allowed you to create profiles and make friends. Blogging sites followed not long after along with video sharing sites appearing nearly a decade later. Yet the beginnings of what now shapes the world, the ebb and flow of the feeds, so to speak, started long ago. Long before you and I were even born.
Communicating with loved ones across significant distances has been a worry of people for a considerable length of time. As social creatures, individuals have consistently depended on correspondence to fortify their connections. The underlying foundations of online life go far deeper than you may envision.
In 1792, the telegraph message was created. This permitted messages to be conveyed over a significant distance far quicker than a pony and rider could convey them. In spite of the fact that broadcast messages were short, they were a progressive method to pass on news and data.
1865, made another path for letters to be conveyed immediately between beneficiaries. A pneumatic post uses underground pressurized air cylinders to convey containers starting with one region then onto the next.
Two significant revelations occurred in the most recent decade of the 1800s: The phone in 1890 and the radio in 1891. Both are obviously still used today, in spite of the fact that the advancements in other technology. Phone lines and radio signs empowered individuals to impart across significant stretches promptly, something that humanity had never experienced. It took roughly another hundred years, for the concept of the telegraph to work its way into every persons hands in the world, via cellphone texting and social network messaging.
In the late nineties, as the internet went mainstream, sites such as Classmates became the next version of social networking, finding people you already know and connecting with them.
The first video sharing site, a predecessor to YouTube was called ShareYourWorld, which successfully sold internet clips uploaded by users to major broadcasters. At the time, only thumbnail-sized viewing of videos was possible via the internet and viewers were unlikely to watch long-form consumption online. Yet ShareYourWorld proved, that user-generated content was something consumers would soon be thirsty for.
A bit too ahead of its time, like most others ShareYourWorld left the market when the investment bubble burst around the turn of the century yet left a legacy and several of those involved moved onto prominence in tech and filmmaking, including Brainiac's director (having served as their head production in his early 20s).
Next came the creation of blogging, and web-based life started to explode previously under represented personal voices. There was a market. People wanted to share. People wanted to hear.
It took years for consumers to catch up to innovators, yet Friendster arrived and left and made way for MySpace and LinkedIn to both go after specific sectors of the social climate. Sites like Photobucket and Flickr encouraged online photograph sharing. YouTube turned out in 2005, 16 years after ShareYourWorld, the next attempt at mainstreaming user-generated material hitting at the point when browsers and bandwidth could finally keep up.
By 2006, Facebook and Twitter both opened, merging the concept of social networking, blogging and messaging combined into one central place.
Now Tik, Tok, Instagram and Snapchat video production are common requests for us, and typical broadcast videos make up less a fraction of the media-generated for public consumption daily.
There is no better time than now for small businesses to have a shot at big markets because of the Social Media Revolution of the last two decades. You can now compete with major brands for viewer attention, yet to be taken as seriously as them, your content must look as good.
Do not rely on videos of yourself talking about your brand every day. Yes, you need a video every day to release. But you also need to look at the production value. Work with us to get stunning looking videos at a fraction of a cost that you would find elsewhere.
THE MONTHLY ULTRA-SOCIAL PACK
A new video every day starting at just $450 per video (when you order 30 for the same product or brand). If you want to grow your social and brand, post something new every day. We create custom shot content that keeps your brand EVERYWHERE, with new videos and excuses to post daily!
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